Tag: <span>ETHICS</span>

Welcome to the era of progress, **where even tenderness has become an automated service.**

After all, why waste time calling your aging parents when a chatbot can do it for you — using _your_ voice, no less.
No more enduring tales from 1954 or that slightly shaky tone. For just **€29.90 a month**, an AI simulates affection while you pretend to care.

And Grandma?

No worries, she doesn’t suspect a thing. She hangs up all warm and fuzzy, convinced it was really you.

📞 _“Hi Grandma, it’s me… well, me in beta version: part code, mostly indifference. Go ahead, you’ve got 3 minutes and 47 seconds to tell me about your week at the nursing home.”_

And if you think I’m exaggerating, read to the end. Spoiler: even Cupid’s been replaced by a voice assistant.

Creepy? A bit.
Pathetic? Absolutely.

OPINION COLUMN

Imagine a doctor whose every action is enhanced and amplified by artificial intelligence, without ever losing the warmth of a traditional consultation. This is the promise of “phygital”: a subtle fusion of the physical and digital worlds, redefining medical practice today.

But how exactly can this alliance transform your relationship with your doctor, enhance diagnostics, and even address the challenges of medical deserts?

Discover how phygital doesn’t replace human interaction but instead fully restores its role in modern healthcare.

A quiet revolution, where technology and tradition harmonize to deliver healthcare that’s more personalized, accessible, and deeply human.

CERISE & ADA

What if we’re becoming the zombies of a corrupted knowledge?

Every day, without even realizing it, we scroll, click, like… feeding our minds a lukewarm stew of recycled information, mass-produced and stripped of its substance.

It’s no longer just AI looping endlessly through its own soup of synthetic content — it’s us. Our brains, once curious, agile, and eager for complexity, now settle for digital crumbs pre-chewed by machines.

The result?

A thought process that’s impoverished and standardized, slowly losing its ability to tell truth from falsehood, depth from superficiality.

OPINION

While ChatGPT composes our emails, Midjourney illustrates our presentations, and other AIs code on our behalf, we find ourselves facing a fascinating paradox: never have we had such powerful tools to amplify our creativity, and yet, never have we seemed so vulnerable to the consequences of this amplification.

In my article “Ethical challenges and future perspectives of generative AI,” I explore this gray area where neither blissful techno-optimism nor paralyzing catastrophism is sufficient to grasp the reality.

OPINION

In a world where our smartphones understand us better than our loved ones, where our virtual assistants listen without ever yawning from boredom, a new form of escape has been born.

When applications promise us “a girlfriend who understands you perfectly, without the complications of real life” for $200 per month, isn’t it time to question what we’re really trying to escape from?

From digital infidelity to virtual hugs, let’s explore together this troubling frontier where our creations become our favorite creatures… and where we risk becoming machines ourselves through interacting with them.

OPINION COLUMN